While I was putting these together I did laugh out loud several times as I caught myself not following my own advice for my own company even though I do it for my clients.
- Do you need to be on? Why? If yes then:
- Have a separate business and personal page
- Use pictures every time so that is shows up in the newsfeed better.
- Use customizable links. (For example http://bit.ly/PowerPartners instead of http://www.santaclarachamber.com/cwt/External/WCPages/WCEvents/EventDetail.aspx?EventID=768)
- For every 5 posts you do, do 3 post about something industry related or that shows your personality and then 2 about your business
- Do you need to be on? Why?
- Set your profile photo
- Pick username that is easy to remember
- customized your background
- follow industry leaders
Blogs
- Can be short, about 2 paragraphs and a picture
- Link back to your website or other social media sites
- Do you need to be on? Why?
- Build boards industry themed
- Pin images that link back to your website or blog
- Use it to help find interesting images to post on Facebook
- Get good pictures
- Complete your profile
- Add skills
- Join groups
- Link with people after mixers or events
I hope what I came up with is helpful, and please let me know if you have any tips of your own.